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	<title>Tewha &#187; softwaremarketing</title>
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	<description>Writings and links on iPhone and iPad programming</description>
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		<title>Times RSS reader</title>
		<link>http://tewha.net/2008/05/times-rss-reader/</link>
		<comments>http://tewha.net/2008/05/times-rss-reader/#comments</comments>
		<pubDate>Thu, 08 May 2008 15:11:43 +0000</pubDate>
		<dc:creator>Steven Fisher</dc:creator>
				<category><![CDATA[Technology]]></category>
		<category><![CDATA[bad marketing]]></category>
		<category><![CDATA[software]]></category>
		<category><![CDATA[softwaremarketing]]></category>

		<guid isPermaLink="false">http://tewha.net/?p=509</guid>
		<description><![CDATA[Times, a newspaper-style RSS reader. But my advice? Skip it, unless you want demonstration of how not to do a product roll-out. Despite being a great idea, it feels extremely buggy. Worse, the application nags you so constantly to buy &#8230; <a href="http://tewha.net/2008/05/times-rss-reader/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.acrylicapps.com/times/">Times, a newspaper-style RSS reader</a>. But my advice? Skip it, unless you want demonstration of how <b>not</b> to do a product roll-out. Despite being a great idea, it feels extremely buggy. Worse, the application nags you so constantly to buy it — starting on the first day — that it&#8217;s hard to take what&#8217;s there seriously.</p>

<p>It&#8217;s difficult to explain how annoying this is, or why it would even be a problem. The best analogy I can come up with is this: Imagine a first job interview where every third sentence from the candidate is &#8220;So, are you going to hire me now?&#8221; So how long would the interview go on before you showed the candidate the door (or, in this case, the Trash)?</p>
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		<title>Buy software that delivers, not promises</title>
		<link>http://tewha.net/2007/11/buy-software-that-delivers-not-promises/</link>
		<comments>http://tewha.net/2007/11/buy-software-that-delivers-not-promises/#comments</comments>
		<pubDate>Mon, 19 Nov 2007 17:26:30 +0000</pubDate>
		<dc:creator>Steven Fisher</dc:creator>
				<category><![CDATA[Technology]]></category>
		<category><![CDATA[Software Development]]></category>
		<category><![CDATA[softwaremarketing]]></category>

		<guid isPermaLink="false">http://pyile.com/2007/11/buy-software-that-delivers-not-promises/</guid>
		<description><![CDATA[I&#8217;m leaving this post as is for posterity and because I think the point is valid&#8230; but the target definitely isn&#8217;t! Check out Ken Chase&#8217;s excellent reply below. If you look at this discount as a bonus for beta testers, &#8230; <a href="http://tewha.net/2007/11/buy-software-that-delivers-not-promises/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p><strong><em>I&#8217;m leaving this post as is for posterity and because I think the point is valid&#8230; but the target definitely isn&#8217;t! Check out Ken Chase&#8217;s excellent reply below. If you look at this discount as a bonus for beta testers, it becomes really reasonable. I wasn&#8217;t aware that OmniFocus&#8217;s beta was that wide-spread. So this goes from a &#8220;Suck eggs, Omni!&#8221; to a &#8220;Well done, Omni!&#8221;</em></strong></p>

<p>I remember years ago asking <a href="http://www.omnigroup.com/">The Omni Group</a> about a feature that was critical to me in OmniWeb. I&#8217;d heard they were adding it soon, so I asked them for details.</p>

<p>The guy who replied ((It&#8217;s been too long for me to still have the names, and at the time I wouldn&#8217;t have recognized an Omni Group Name (in the capital letter sense) anyway.)) told me something very simple: &#8220;If it doesn&#8217;t do what you want, wait. Don&#8217;t buy anything that doesn&#8217;t already do what you want.&#8221;Over the years since, I&#8217;ve really appreciated this advice, and wished every customer would live by that rule, and every software company would advocate the same rule. It&#8217;s simple honesty, really. Unfortunately, it doesn&#8217;t look like The Omni Group still lives by this rule, because OmniFocus is now <a href="http://blog.omnigroup.com/2007/11/16/omnifocus-public-betaintroductory-pricing/#comment-63797">available with introductory pricing</a> that goes away as soon as the final release ships, pressuring people to buy now. How could beta software possibly deliver? ((<span style="font-style: italic" class="Apple-style-span">Annoying sales push? Check.</span> The only thing missing is a good sprinkle of <a href="http://www.makemylogobiggercream.com/">starburst dust</a>.))</p>

<p>Maybe it was a <a href="http://wilshipley.com/blog/">Wil Shipley</a> philosophy that Omni has left behind. I must admit, I&#8217;m not sure that Delicious Monster lives by this rule, but I strongly suspect they do. Whatever the cause, it&#8217;s a shame Omni lost it. I like honest companies; they&#8217;re refreshing. ((Note that, for the record, I&#8217;m <strong>not</strong> calling Omni dishonest here. I just found the old policy <strong>aggressively</strong> honest.))</p>
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